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Having an ABC coloring book will help a child remember their alphabet for a variety of reasons. The first reason is because it is fun! If your child likes to color and is not so much into formal instruction, a coloring book is a great way to get them engaged. They will not feel like they are bored or 'learning', but instead that they are enjoying themselves. However, even though they are just coloring, they are still visualizing the letters, which will be ingrained in their memories after spending so much time coloring in a letter. Coloring books serve as great visual aids to help children learn kinesthetically. For example, if they were coloring the letter 'B', (and there was an adult present to tell them that it is the letter B), the next time they see the letter outside of the coloring book, they should instantly recognize it. By connecting what they colored to a real letter, they will soon be identifying letters, which will soon lead to phonological and phonemic awareness.