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Through a series of candid photographs taken over the last 7 years and covering all the different elements that make up the catwalk shows - Backstage, Front Row, Catwalk and Street Style - the more casual viewer will get an insight into the chaotic world that makes up the apparently glamorous fashion shows! Unlike many shots from the shows published in women's fashion magazines the book will have a much more documentary style feel to it. Quotes from different people from the industry will be mixed in and printed next to the images. For example make up artists, hair stylists, models, editors, designers and finally Bloggers who are the newest kids on the block bringing the book right up to the present day in the way fashion is being reported on with the birth of the internet. Firmly in tune with the current vibe and with a definite London edginess this book will be a sensational design statement. The book will be launched in November 2011 alongside an Exhibition at The Fashion and Textile Museum.