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Management of Art Galleries

Name: Management of Art Galleries
Brand: Phaidon Press Ltd
SKU: 19428092
Price: 127.79 PLN
Availability: InStock

MAGNUS RESCH

Język

Angielski

Książka Miękka

Kod Libristo: 19428092

Wydawnictwo Phaidon Press Ltd, lipiec 2018

The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can gall... Cały opis

Kod Libristo: 19428092

75 b

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127.79 zł

Dostępna u dostawcy Wysyłamy za 3-5 dni

30 dni na zwrot towaru

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The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art dealers in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art is a compelling read that is both aspirational and practical in its approach.