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David explains clearly, with examples, what to do if you want to avoid the finanancial pitfalls of opening and running a college; he suggests ways in which excessive expenditure can be avoided and reminds the reader that running a college is a business, not a hobby!The book laments the efforts of the welll-meaning who, for the best of reasons, seek to provide education for others but, lacking the experience and knowledge that the book describes, fail to make money, waste students' time and retreat bitterly disappointed.All those involved in providing education will benefit from reading this book!